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How well do you know your RFID tags?
Turn performance limitations into Competitive Advantage.


RFID Companies Should Stand United to Defend the RFID ETSI Frequencies – We Are Not Out of the Woods Yet
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Listen up now Alien, Avery Dennison, GE, Honeywell, Intel, Impinj, NXP, Metro, Smartrac, SML, SATO, Tesco and Zebra. You have a world of hurt coming in - the ETSI UHF RFID band might get cannibalized, and you cannot afford it. We are facing a serious situation where other technologies may cripple the-already-narrow RFID ETSI band. Read on to learn more what you should do to defend your business.

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Avoiding the Next RFID Hype Rounds by Learning from the Past
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Omni-channel retail, pharma serialization, internet of things, M2M, NFC – the world never runs out of buzz words that get us all worked up and excited. Then come the budgeting rounds and so many again overestimate the next year revenue growth, setting the sails towards the next disappointment. What is so difficult about it - how to see the forest from the trees?

I would keep my nose directed forward but also take care to learn from the past. Read on to grasp some of the past mistakes.

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